Mô Tả Công Việc
1. Strategy: Lead key role in the establishment of the business’s brand building strategies across all channels. 2. Leadership/Supervisory Role:- Lead brand marketing department, define its strategic vision & mission- Manage and optimize the customer-centric brand planning process - Lead consumer-facing communication strategies for the brand and serve as the primary marketing liaison with external business partners, fostering strong, collaborative relationships.3. Analytics- Manage and maintain program-specific research practices, including consumer insights, consumer segmentation, competitive intelligence, industry trends, and innovations.- Monitor performance and provide transparent reporting on the outcome, progress, and results of brand marketing program initiatives.- Analyze the effectiveness of strategies and projects, and propose solutions for improvements. 4. Knowledge/Creativity- Assigned to become an internal Brand marketing champion, develop a deep understanding of consumer mindsets and barriers to brand marketing, and subsequently provide the department with creative and sustainable solutions
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Yêu Cầu Công Việc
Yêu cầu ứng viên
- Bachelor degree in Marketing related field is preferred.- 3-5 years of experience in the position of a Head of Brand Marketing/ Marketing Director- Strong at brand management, consumer understanding- Strong analytical skills with data driven analysis- Highly flexible/open-minded, resourceful and practical- Communication & Presentation skill, Negotiation- Knowledge on content & creative work with a strategic mindset is a plus- Advanced English skill, both in speaking and writing skills
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Hình thức
Full-time
Quyền Lợi
Quyền lợi
- Annual bonus: 2 - 3 months under minimum KPI requirement- Fast promotion opportunities based on personal ability- Work in a dynamic, open, creative environment- Regular training, company team building, birthday bonus
Mức lương
Thỏa thuận
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Tham khảo: 10 Dấu hiệu nhận biết hành vi lừa đảo qua tin tuyển dụng.