Content Marketing Executive

1. Objectives of this Role:

• Continually raise the bar on creativity, create fresh content that connectswith the desired audience and drives action.
• Comfortably vary styles, and other characteristics demanded by the industry, company, or target audience at hand.
• Maintain up-to-date knowledge of communication and company-relatedindustry trends.
• Stay updated on appropriate style guidelines and brand culture forconsistency in messaging.

2. Daily and Monthly Responsibilities

• Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
• Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings.
• Create original content and edit content for a range of corporate marketing and communications materials.
• Collaborate with a team of execution manager and creative staff from concept development to delivery of final product.
• Present creative concepts and final deliverables to internal team.
• Revise content based on internal feedback/direction.