Expert, Integrated Media

We are seeking an Expert, Digital & Media to join our Marketing team. Our ideal candidate is a digital specialist with proven experience in the development of integrated media campaigns. In addition to being an outstanding strategist, the candidate should be a team player and demonstrate excellent ability to manage campaigns and timelines.Key Responsibilities:Marketing & Media:• Develop, implement and manage the digital marketing and/ or media strategy at corporate and project level to ensure top of mind consideration for the Masterise Homes brand and portfolio of products and services• Build up the digital marketing governance and guidelines for projects across all segments; Collaborate with Project Marketing teams and other stakeholders in the application of digital marketing best practices• Measure, analyze and optimize performance across customer touchpoints and campaigns against pre-determined business goals (ROI and KPIs)• Improve our market reach and lead generation tactics through performance and digital growth acquisition strategies• Identify emerging trends and insights. Provide thought leadership and perspective to boost digital adoption and maturity across the organization• Brainstorm new and creative growth strategiesPeople management:• Support the Digital & Media Director in leading and mentoring a growing team of digital strategists and analysts• Collaborate with Project Marketing teams in the development of digital marketing and/ or media strategy across segments to achieve company’s objectives, including but not limited to project success and cost management• Work across other departments and stakeholders including but not limited to Data, IT and Sales to drive key digital marketing transformation• Collaborate with agencies and other vendor partners