Key Account Planning Lead – Modern Trade

The purpose of this position is to grow and build sustainable development in Modern Trade customers. Working closely with internal & external stakeholders to build good business relationships, and trade investment strategy to deliver the value and volume target.1. Customer Strategy & Business Planning: • Develop and implement assigned group of customers’ business plans in alignment with the company strategic Channel, Marketing and Category Plans. • Monitor daily performance and suggest action plans to improve the results. • Work closely with customers & internal teams for monthly master business activities plan & ensure perfect execution. • Deliver deals closing with customers, negotiate contracts, and payment terms, responsible for receivables and revenue consolidations for financial reports. • Conduct monthly, quarterly, and annual review meetings with customers, reconcile PRVN strategic plan and customer's business plan, prepare action plan for the year.2. Budgeting & Control: • Provide demand forecast for responsible customer(s). • Assist in developing the annual A&P budget, set volume targets per store and new stores acquisition and deliver assigned sales target. • Submit estimations of budget required to reach such targets and control implementation of approved budget. • Monitor progress against objectives and develop plans to address variation versus Budget to optimize revenues and margin in assigned key accounts.3. Key Account Management: • Manage company’s relationship with assigned customers with an emphasis on developing new business opportunities. • Assist in yearly negotiations of framework agreements with customers, negotiate and manage prices, trading terms, space utilization and new products, inventory, and monitor retailers, conduct in-store visit tours to check displays and detect opportunities. • Establish strategic, cross-functional relationships and regular dialogue with key stakeholders, coach/train them and provide merchandising and business development recommendations. • Follow-up operation works, solve issues (stock availability, deliveries, credit notes) to ensure achievement of sales objectives in assigned accounts. • Organize and participate in the KAM monthly performance review meeting.4. Business Information & Intelligence: • Stay abreast on market, competition, retailers, and shopper’s trends ...to react quickly to the market trends and innovative competition. • Coordinate with Commercial Planning Team to ensure periodical/ ad-hoc sales reports and market intelligence/insights relating to the region are available for BOM with accurate data.5. Visibility and Activation: • Secure visibility location through the POSM, Product display, etc. per chain. • Oversee the effective implementation of all trade activities & activations. • Work closely with the Trade & Brand Marketing team to develop activations to fit in with customers.6. Internal & External Customer Satisfaction & Communication: • Build strong relationships with Key Accounts to assist in the development of long-term PRVN partnerships, customer satisfaction and add value to customers to help build PRVN business. • Build and maintain interdepartmental relationships to ensure smooth cooperation and effective internal quality across departments & units.