Mô Tả Công Việc
RESPONSIBILITIES• Build and lead NAKIVO’s lead generation strategy across multiple channels (outbound email, LinkedIn, paid media, SEO, etc.)• Manage and mentor a team of SDRs and lead gen specialists• Oversee list building, segmentation, and outreach via tools like Apollo, Instantly, and Snov.io• Optimize full-funnel KPIs (CPL, MQL-to-SQL, pipeline contribution, ROI)• Collaborate with content, paid media, and marketing ops teams to produce lead magnets, landing pages, and campaigns• Own CRM-based workflows and handoff processes to Sales (Odoo), ensuring lead quality and quantity• Develop playbooks for outreach cadences, A/B tests, and channel expansion• Report weekly on pipeline health and growth targets to leadership• Contribute to revenue growth and market expansion
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Yêu Cầu Công Việc
You properly are a potential candidate for this position, if you have:• 5+ years of B2B SaaS lead generation experience, with at least 2 years in a leadership or strategy role• Proven success managing outbound and inbound lead programs• Experience with tools like HubSpot/Odoo, Apollo, Snov.io, Instantly, LinkedIn Ads, and Google Ads• Strong English communication and copywriting skills• Deep analytical mindset; mastery of lead funnels, KPIs, and ROI modeling• Experience working with remote global teamsYou will be a strong candidate if you have:• Experience in backup, disaster recovery, or cybersecurity space• Familiarity with partner marketing or channel lead gen• G2/Capterra campaign management• Previous success in scaling lead gen in fast-growth startups
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Hình thức
Full-time
Mức lương
Thỏa thuận
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