Legal Advisor

WHO WE ARE - DCV (DELIGHT CONNECTION VIETNAM) is belonging to JOY GROUP(Shanghai Juyi Cosmetics Co., Ltd.) is Asia's leading beauty company on a mission to "Create a world of beauty that brings joy to everyone.” - With a direct-to-consumer approach, we have established a network of flagship stores on major e-commerce platforms and over 60 monobrand boutiques offline. Our strategic collaborations with key retail partners have resulted in a presence spanning 10,000+ points-of-sale across China. Over 60 million consumers in total were served through our DTC channels. We are backed by prominent investors with both global and local backgrounds, including General Atlantic, Tencent, and Shunwei Capital. - Since 2020, JOY GROUP has actively expanded its reach into overseas markets, gaining significant traction in Japan and ASEAN markets. The GROUP aims to further extend our presence to high-growth potential markets such as Australia, Canada, and the Middle East. OUR BRANDS - JUDYDOLL: Color, Fresh, Fun. JUDYDOLL is the #1 brand in China for eyeshadow, blush, contour, and eyeliner products and ranks No.2 in the domestic cosmetics category on TikTok China. - JOOCYEE: Modern, Romantic, Tailored. JOOCYEE ranks No.1 in domestic lipstick category and No.6 within the domestic cosmetics category on Tiktok China. - René Furterer: A 60-year scalp care expert originating from France and the No. 1 anti-hair loss brand in France for 20 years. JOY GROUP assumes responsibility for "René Furterer" brand operations in China since Jan 2024.