Marketing Team Leader

Job Description● Create long-term and short-term marketing strategies aligned with business goals andmarket.● Develop, implement, and refine comprehensive, multi-channel campaign strategies(email, socials, ads...) for demand generation and monitor their execution.● Identify and evaluate new marketing technologies to enhance team performance andimprove ROI.● Establish KPIs for marketing campaigns and evaluate effectiveness based on these KPIs.● Plan and implement marketing campaigns across both digital and traditional channels toenhance brand awareness and attract potential clients.● Identify, establish, and maintain relationships with strategic partners and potential clients.● Create high-quality content and communication strategies to build strong client andpartner relationships.● Collaborate with cross-functional teams to ensure seamless integration of marketingtechnologies.● Analyze market trends and competitors to develop new marketing strategies.● Measuring and reporting marketing strategies effectiveness, collecting data andevaluating effectiveness compared with goals.● Use data from tools like Google Analytics for data-driven decision-making.● Coordinate and oversee marketing team operations to ensure timely and efficientexecution of tasks.● Stay up-to-date with the latest marketing technology trends and best practices, and applythem to improve team efficiency and effectiveness.● Create reports and make improvement suggestions based on analytical results.