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Mô Tả Công Việc
Define the brand’s positioning in the market, ensuring alignment with the company’s overall objectives of developing long-term brand strategies for growth and expansionDevelop and ensure consistent brand messaging through advertising, packaging, website, social media, Ecommerce & Social commerce platforms (Shopee, Tiktokshop)Plan and execute integrated marketing campaigns/events to promote brand awareness and drive product sales, including digital, retail, and influencer campaigns.Oversee the creation of marketing materials (Key visual, content, creatives,...) that support the brand's narrative and enhance consumer engagement.Conduct market research to understand customer needs, behaviors, and trends, ensuring the brand is aligned with consumer expectations.Work closely with sales, E-commerce, Affiliate, and Digital teams to ensure seamless execution of brand strategies and campaignsFrequently monitor KPIs such as market share, consumer perception, social listening and sales performance to evaluate brand health.
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Yêu Cầu Công Việc
Yêu cầu ứng viên
Bachelor's degree in Marketing, Business, Communications, or related field.3-5 years of experience in brand management or marketing (Personal Care & Health Care experience is preferable)Experience in creating TikTok content to drive brand visibility is a PLUSStrong understanding of consumer behavior and market trends.Proficient in digital marketing strategies and tools (social media, email, SEO, etc.).Excellent communication, presentation, and interpersonal skills.Ability to analyze data and create actionable strategies.Creative thinking and problem-solving skills.Ability to work independently and as part of a team.Prepare regular reports on the brand’s performance, including insights, trends, and recommendations for strategic adjustments.Monitor and optimize brand campaigns based on data and consumer feedback.
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Hình thức
Full-time
Quyền Lợi
Quyền lợi
Salary is negotiated based on capability.13th-month salary, holiday bonuses, social insurance, and health insurance.Comfortable, dynamic workspace with creative freedom and opportunities for input.Birthday gifts, monthly vouchers for purchasing company products, and gifts on major holidays.Regular company parties and team-building activities.
Mức lương
Thỏa thuận
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Tham khảo: 10 Dấu hiệu nhận biết hành vi lừa đảo qua tin tuyển dụng.
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