REV - E Commerce Supervisor/ Assistant

1. Financial & E-commerce Performance:

• Support the development and execution of the revenue plan and marketing plan.
• Implement and monitor e-commerce and digital marketing activities to achieve revenue and online distribution objectives.
• Manage and optimize digital marketing channels including SEO, SEM/PPC, Display, Email Marketing, Social Media, and OTA platforms.
• Analyze market trends, competitor activities, and campaign performance to identify opportunities for revenue growth.
• Prepare regular performance reports and recommendations for management.

2. Distribution & Online Channels:

• Support the management of hotel distribution channels, including Brand Website, OTAs, GDS, and partner platforms.
• Monitor channel performance and recommend actions to improve visibility, conversion, and cost efficiency.
• Promote direct bookings through BPG and other direct booking initiatives.
• Maintain strong working relationships with OTA partners and BWI.

3. Content Management:

• Ensure hotel content, images, offers, and promotions are accurate and up to date across all online channels.
• Manage content updates through Portal and other distribution systems.
• Support the execution of global, regional, and hotel-level marketing campaigns.
• Assist in the creation and distribution of e-newsletters and promotional communications.

3. Social Media & Digital Marketing:

• Coordinate with media agencies and partners to manage hotel social media channels.
• Create engaging content and support campaign execution across social platforms.
• Monitor reviews, social media engagement, and competitor activities.
• Respond to guest inquiries and feedback through digital channels when required.
• Track campaign performance and provide insights for continuous improvement.

5. Collaboration & Guest Experience:

• Work closely with Sales, Revenue, Operations, and Marketing teams to ensure consistent brand messaging and promotional activities.
• Support sponsorships, photography projects, and promotional events that enhance brand awareness.
• Maintain compliance with BWI brand standards across all digital touchpoints.