Sales Enablement Lead

1. Education:• Minimum Required: Bachelor’s degree in Business Administration, Marketing, Agriculture, Animal Science, Communications, or a related field.• Highly Preferred: Master’s degree (e.g., MBA) or professional certifications in any of the following:o Sales Enablement o Project Managemento Data Analytics2. Experience:Minimum of 5-7 years of progressive experience in a combination of the following areas:• Sales Enablement: Direct experience in sales enablement, sales training, or sales excellence role.• Commercial Operations: Experience in sales, marketing, or category management within the B2B sector, preferably in agriculture, animal feed, FMCG, or pharmaceutical industries (due to the technical nature of products and distributor network management).• CRM & Data Analytics: Proven hands-on experience with CRM systems (e.g., Salesforce, HubSpot, Microsoft Dynamics) not just as a user, but as an architect of processes and reports. Must be adept at translating data into actionable insights.• Content & Tool Creation: A strong portfolio demonstrating the creation of effective sales collateral, playbooks, and training materials.• Project Management: Experience leading cross-functional projects from conception to rollout (e.g., implementing a new training program or a CRM enhancement pilot).3. Competency:• Analytical Skills: Data analysis and interpretation, sales metrics/KPI knowledge, forecasting support, problem-solving based on data trends.• Technical Skills: Advanced proficiency in CRM software, Microsoft Office Suite (especially PowerPoint for content and Excel for data), learning management systems (LMS), and content creation tools.• Communication & Coaching: Exceptional verbal and written communication skills; ability to train and coach adults effectively; capable of facilitating workshops and providing constructive feedback.• Strategic Thinking: Ability to understand business strategy and translate it into actionable enablement initiatives.• Cross-Functional Leadership: High emotional intelligence and a collaborative spirit. Must be able to influence without authority and build strong relationships with Sales, Marketing, HR, and Operations leaders.• Industry Knowledge: A strong understanding of the agricultural or animal feed market, including distribution channels, key competitors, and technical product knowledge, is a significant advantage.