Senior Frontend Engineer (ReactJS/VueJS)

Vision StatementFounded in 2023, CUSTA is a startup dedicated to updating traditional industries with its mass customization platform. We offer a wide range of printed materials and custom items, from apparel to unique gifts. Affiliated with RAKSUL, a leading company in Japan, we leverage the expertise to innovate the conventional purchasing/manufacturing processes in the Asia-Pacific region.With the vision "BETTER SYSTEMS, BETTER WORLD.", over the next decade, we aim to evolve into a critical piece of social infrastructure across multiple countries. MissionAs a Senior Software Engineer, you will play a pivotal role in scaling our Mass Customization Platform internationally. With your expertise in system interfaces and technical decision-making, you will build long-term value for our customer-centric platform. You will work closely with management teams in Japan and Malaysia, including Engineering Managers, CTO, Product Managers, and Designers. You will also collaborate with software engineering teams in Vietnam who are developing the Japanese mass customization platform, fostering cross-team synergy.We are looking for someone passionate about building the leading Mass Customization Platform in Southeast Asia. Key Responsibilities: Lead initiatives to modularize and build reusable components for frontend systems across e-commerce services, online editor, and order management forms. Ensure cross-regional requirements (languages, compliance, UX expectations) are addressed for Asia-Pacific region. Implement and maintain a scalable cloud-based system architecture that aligns with the product vision and roadmap. Provide hands-on technical guidance to team members. Collaborate closely with software engineers from other teams in Vietnam who are working on the headquarters' mass customization platform. Build and nurture strong relationships with project stakeholders across regions.