Data Analyst – StoreFront eCommerce | $55K/year

As a Data Analyst, you will be responsible for the following tasks and duties: Strategic Analysis & Insight Generation: Collect, clean, and analyze data from diverse sources, including user behavior metrics, campaign performance metrics, and customer engagement metrics. Manage data from A/B testing, including user tracking event data, aggregating and splitting it into multiple versions for analysis. Develop hypotheses and provide actionable insights to improve storefront experiences, optimize ad campaigns, enhance customer retention strategies, and evaluate the effectiveness of new features or content through AB testing. When comparing versions in AB testing, provide the confidence level of the results, determine the required number of views (users) and duration for the test to achieve statistically significant outcomes. Define the Definition of Done (DoD) for the two versions A and B in the experiments. Utilize data visualization techniques to create charts and dashboards that communicate key trends and support decision-making for cross-functional teams. Dashboard & BI Development: Build and maintain real-time BI dashboards to track critical metrics such as conversion rates, customer lifetime value, and results from A/B tests. Assist in the creation of a self-service BI system, enabling teams to explore data and generate reports tailored to their needs, including monitoring and analyzing A/B tests. Data Management & Integration: Define and manage data schemas for eCommerce-specific objects (e.g., product catalogs, tracking user events) and data from A/B tests to optimize data accessibility for analysis. Ensure the data warehouse maintains high data quality standards, is optimized for performance, and meets the needs of our global platform, including supporting analyses from A/B testing Team Collaboration: Collaboration with Team Members: Work closely with team members to comprehend data requirements and deliver appropriate data solutions to meet business needs. Cross-functional Collaboration: Engage with cross-functional teams to support and facilitate data-driven decision-making throughout the organization. By undertaking these responsibilities, you will play a crucial role in driving data-informed decisions and strategies, ultimately contributing to the success and growth of our organization.