Digital Marketing (Senior/Leader) - Thu Nhập Hấp Dẫn

1. Digital Asset Management: - Oversee the management and optimization of all digital assets, including website, social media platforms, and digital marketing campaigns. - Ensure consistency in brand messaging and visuals across all digital channels. - Regularly update content to keep it relevant and engaging for the audience.2. Website Management: - Monitor website performance using analytics tools, ensuring optimal user experience and identifying areas for improvement. - Collaborate with web developers to implement new features and functionalities that enhance user engagement and drive conversions. - Optimize website content for SEO to improve organic search rankings and increase traffic.3. Digital Advertising: - Plan, execute, and manage online advertising campaigns across platforms such as Google Ads, Facebook Ads, and others. - Monitor and optimize ad performance to maximize ROI and achieve business objectives. - Work with creative teams to develop engaging ad content that resonates with the target audience.For Leader role:Budget Management: - Manage and allocate the media budget across various channels, ensuring optimal use of resources to maximize ROI. - Monitor spending to stay within budget while achieving performance goals. - Adjust budget allocations based on performance data and changing business needs.2. Team Leadership and Management: - Lead and manage a team of media buyers and performance marketers, providing guidance and support to ensure high performance and continuous improvement. - Foster a collaborative and results-driven team environment, encouraging innovation and data-driven decision-making. - Set clear performance goals and KPIs for the team, regularly reviewing progress and providing feedback.