Collect, analyze, and interpret market data, competitor to identify trends, industry benchmarking, opportunities, and potential risks.Provide insights, design and implement qualitative and quantitative research (surveys, focus groups, desk research, data analytics, etc.).Prepare comprehensive reports and dashboards summarizing key findings.Manage and track research budgets, ensuring efficient allocation of resources.Work closely with Brand, Marketing, Product, and Strategy teams to translate insights into actionable business plans.Provide support in forecasting, pricing analysis, and market sizing.Keep updated with market trends, research tools, and new methodologies.Perform other research-related tasks as assigned by superiors.