Sales Manager

Job Summary – (Role Summary)

Tóm tắt công việc

• To manage sales activities and events inline with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel.

Essential Duties and Responsibilities – (Key Activities of the role)

Yêu cầu và trách nhiệm công viêc:

• Monitors competitors activities and assists in marketing intelligence

• Refers sales leads to appropriate personnel within the Imperial Hotel

• Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business

• Services existing business through management of account bases

• Sell all facets of the hotel

• Manage the corporate head office and the preferred hotel history for that company

• Develop and maintain a regular pattern of sales calls, meeting with principals of target market

• Provides direction on, and conducts market research and analysis

• Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business

• Builds profile within local market place through attendance at various events and local market place

• Conduct client interviews

• Entertain clients

• Plan and conduct familiarization tours and site inspections

• Travel when required to promote the hotel and develop potential business

• Monitors existing business and inputs into sales strategy meetings to maximize business

• Grows existing business and establishes and pursues leads which will develop business

• Interfaces with operations on a timely basis

• Initiates and prepares tenders for business

• Assesses sales and marketing data

• Assists with the preparation of new products and services

• Assists in the evaluation of sales and marketing activities

• Analyses sales mix and likely impact on hotel goals

• Implement direction from Director of Sales and Marketing.

• Liaison with advertising agency

• Stock control of collateral

• Collateral input

• Execute advertising/creative briefs in a timely manner

• Works with superior on manpower planning and management needs

• Works with superior in the preparation and management of the Department’s budget

2. ACCOUNTABILITY/ TRÁCH NHIỆM CÔNG VIỆC

Number of employees supervised –

Direct Sales Executive / Business Development Executive/ Sales Coordinator

Key Metrics – Chỉ số đo lường

• Sales Target

• Hotel Revenue

Decision Making Responsibilities (Decision Rights) –

Chịu trách nhiệm trong thẩm quyền quyết định

• Within the authority as assigned for Hotel

• Guest request