Mô Tả Công Việc
JOB OVERVIEWAs Market Research Manager, you will lead the company’s efforts in understanding the automotive market landscape, customer behavior, and industry trends. Your insights will play a critical role in shaping strategic decisions in product development, pricing, marketing, and long-term business planning.KEY RESPONSIBILITIES:- Lead market intelligence activities, including analysis of customer behavior, market trends, competitor strategies, pricing, and regulatory updates.- Develop and manage quantitative and qualitative research projects (surveys, focus groups, in-depth interviews, etc.) in-house or via third-party agencies.- Translate complex data into actionable insights to support product strategy, go-to-market plans, dealer performance, and brand positioning.- Track emerging trends such as electric vehicles (EVs), autonomous driving, shared mobility, and digitalization in the automotive sector.- Supervise and mentor a team of analysts/researchers; ensure high-quality data collection, analysis, and reporting.- Build and manage internal dashboards and reporting tools using Excel, Power BI, Tableau, or equivalent platforms.- Collaborate closely with Marketing, Sales, Product, and Strategy teams to align research findings with business needs.- Prepare and present research findings to senior management, including C-level executives.- Manage research budgets and relationships with external vendors or consulting firms.
Xem toàn bộ Mô Tả Công Việc
Yêu Cầu Công Việc
Mức độ phù hợp và xếp hạng của bạn so với ứng viên khác như thế nào?
Xem toàn bộ Yêu Cầu Công Việc
Hình thức
Full-time
Mức lương
Thỏa thuận
Báo cáo tin tuyển dụng: Nếu bạn thấy rằng tin tuyển dụng này không đúng hoặc có dấu hiệu lừa đảo,
hãy phản ánh với chúng tôi.
Tham khảo: 10 Dấu hiệu nhận biết hành vi lừa đảo qua tin tuyển dụng.
Tham khảo: 10 Dấu hiệu nhận biết hành vi lừa đảo qua tin tuyển dụng.