Sales and Marketing Manager

• Creating Brand Awareness

• Promoting the company's existing brands and introducing new products to the market.

• Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.

• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.

• Proactively monitor the Resort’s profile on the various social media platforms and ensure appropriate responses are posted in a timely fashion.

• Implementing new sales plans and advertising.

• Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.

• Analyze current markets and identify new markets and potential clients.

• Manage the guest database and ensure that client’s details are accurate and Up To Date.

• Liaise with our Digital Team in managing the content of the Resort’s website.

• Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks

• Devise and implement the overall sales and marketing plan for the hotel and actively monitor its progress in terms of achieving KPI’s, budgets and revenues.

• Liaise with the General Manager and owner in adopting price strategies across the hotel.

• Organize and conduct site inspections and familiarization trips in conjunction with Jiva team

• Manage the number and performance of third party and promotional websites and liaise with providers in ensuring optimization of the Resort’s online position.

• Proactively monitor the Resort’s profile on the various social media platforms and ensure appropriate responses are posted in a timely fashion.

• Manage all promotional collateral from copyright through to design and print and ensure that it is in line with Great National branding.

• Where necessary devise adverts for the promotion of the Food & Beverage departments in the local market.

• Ensure that all client correspondence is tracked and recorded, including quotations and contracts.

• Represent the Resort at consumer trade fairs and tourism events both at local and national level.

• Organize on and off-site client entertainment.

• Maintain the highest standards of professional conduct at all times when dealing with clients, guests etc.

• Submit weekly Sales & Marketing activity reports to the General Manager and Director