1. Leadership and Management (70%):Develop and implement a comprehensive social media strategy for owned-media (Facebook page, TikTok), and paid-media (Facebook group seeding, Influencer & Tiktoker)Oversee the planning, production, and scheduling of content to ensure consistency, quality and timeline.Lead, mentor, and manage resources including content marketing executive, content intern, agencies, and freelancers... fostering a collaborative and creative environment.Monitor team performance, provide feedback, do monthly report, and identify areas for development.Collaborate with other stakeholders (Example: Brand, Design). And ensure all content adheres to brand guidelines and voice.Stay updated with the latest trends, tools, and best practices in social media and digital marketing.2. Content Creation and Execution (30%):Participate in the creation of engaging and high-quality content for Facebook and TikTok, including videos, posts, and stories.Analyze social media metrics and provide insights to optimize content performance.