MICE Sales Manager/ Quản lý kinh doanh MICE (base in Hanoi)

Assists the Director of Sales or Director of Sales and Marketing in management of all sales activities and events including direct sales, sales solicitation, sales administration, public relations and management of the sale team.

Also to manage sales activities and events in line with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel.

People

• Works with DOS on manpower planning and management needs
• Works with DOS in the preparation and management of the Department’s budget
• Manage day to day sales activities and build relationship with team members
• Personally build clear and open lines of communication with intra departments
• Build a team with different opinions, skills, experiences, and backgrounds; leverage personal, cultural, and functional differences to optimize team performance
• Create an environment that trains, develops, coaches and mentor’s team members

Financial

• Maintain files, records and reports as it pertains to: budgets, contacts, planning activities, time lines, contracts, purchase orders and post meeting notes. Complete forecasts, plans, and productivity reports for management.
• Participate in the preparation of the annual departmental operating budget and financial plans. Monitor budget and upsell products and services while minimising waste to increase revenue.
• Negotiate room prices, sell USPs and hotel services within approved departmental booking guidelines.
• Monitors local competitors and compare their operation with his/her operation
• Solicits business and follow up on referrals and potential sales leads
• Keeps aware of trends, systems, practices and equipment in audio visual through trade literature, hotel show and site visits
• Provides direction on and conducts market research
• Maintain regular contact with IHG regional hotels and reservation networks
• Attends trade shows and sells conference space when directed

Guest Experience

• Monitors competitors activities and assists in marketing intelligence
• Refers sales leads to appropriate personnel within the InterContinental Hotels Group
• Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business
• Services existing business through management of account bases
• Sell all facets of the hotel
• Manage the corporate head office and the preferred hotel history for that company
• Develop and maintain a regular pattern of sales calls, meeting with principals of target market
• Provides direction on, and conducts market research and analysis
• Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business
• Builds profile within local market place through attendance at various events and local market place
• Conduct client interviews
• Entertain clients
• Plan and conduct familiarization tours and site inspections
• Travel when required to promote the hotel and develop potential business
• Maintain regular contact with the IHG hotels in your region and the regional reservation office

Responsible Business

• Develop awareness and reputation of the hotel and the brand in the local community.
• Coordinate safety and security initiatives to ensure meetings flow smoothly with minimal interruptions or problems. Coach and advise clients on meeting options and alternatives that potentially reduce waste, save energy and have a minimal impact on the environment.
• Perform other duties as assigned. May also serve as manager on duty.

Accountability

• Meeting Rooms Sales target as per the allocated segment along with the desired guest experience scores.